Lifestyle

McLaren W1 First Drive: Ferocious Hypercar Transcends the Track

You know things are getting serious when McLaren rolls-out the ‘1’ suffix. The origin story is, of course, the very first road car McLaren ever built, the F1. Designed by visionary Formula 1 aerodynamicist and engineer Gordon Murray, it arrived in 1992 and rendered all other supercars obsolete. The tiny, lightweight F1 embraced carbon-fibre material technology, adopted a radical centre seat driving position with two passengers set back and either side and was powered by a 6.1-litre V12 engine from BMW that might as well have been passed down directly from the Gods. Game-changer? That doesn’t even come close to describing its impact, even if at the time sales didn’t come easy… The P1 was very different. Rather than a unique side project from the Formula 1 team, it was instead a statement piece for McLaren Automotive, a new road car division still in its infancy. It arrived in 2013 and was a wild-eyed showstopper. It traded the long-legged gait and supple suspension of the F1 for a weaponized hybrid system capable of delivering 903bhp and huge blue flames from its drainpipe exhaust. In Race mode, it lowered by 2-inches and its massive concave rear wing extended into the sky. The P1 was all about aerodynamic downforce, crazed acceleration and a snorting, angry soundtrack that mixed venomous twin-turbocharged V8 with the manic whirr of electric motors. Not so much a car as a force of nature. And now there’s this: The W1. It’s a true successor to the P1 with a similar brief and, on the face of it, it evolves rather than radically reinvents McLaren’s vision for the ultimate hypercar. This is not a criticism. How could it be when the result is this dramatic and has such staggering, other-worldly potential? The W1 has 1258bhp delivered to the rear wheels. It’s capable of 0-124 mph in 5.8-seconds, the quarter mile in 9.6-seconds at 167 mph and produces 2205lbs of downforce at 174 mph. The active aerodynamics – particularly a rear wing that extends way out beyond the rear of the car – are pure performance art and deliver massive aerodynamic efficiency. The result, aside from looking extremely cool, is that the W1 is McLaren’s fastest road car around a racetrack. Ever. Their benchmark circuit is the breath-taking Handling Track at the Nardo proving ground in southern Italy, where the W1 beats their previous benchmark, the flyweight McLaren Senna, by three seconds per lap. Or “a lifetime” as they call it in racing. Maybe two lifetimes! Core to the W1’s performance is the new ‘Aerocell’ carbon fibre tub. With integrated seats and a raised footwell to allow for inboard pushrod-operated front suspension – which in turn gives air a clean path to the huge underbody diffuser – it’s light, stiff, space efficient and has been instrumental in McLaren realising a full ground-effect concept. Just like last year’s F1 cars, which were the fastest ever made. There is also an active front wing and the aforementioned complex rear wing dubbed ‘Active Long Tail’. All of which is very admirable. But the ‘anhedral’ or gullwing doors and the fantastically shirnked-wrapped feel to the minimalist, highly-focussed interior are a pretty good side effect. The W1 feels special. Those fixed seats are perhaps a shade more upright than expected, and the driving position is less obviously racecar than, for example, the Aston Martin Valhalla or Ferrari F80. However, once you’ve adjusted the pedals (they move on a slider) and the delicate, slim-rimmed and alcantara-trimmed steering wheel, there’s an overwhelming sense of purpose. The cabin is so tightly tailored and imparts a sense of lightness and agility before you so much as start the all-new 4.0-litre twin-turbocharged V8 engine, which makes 916bhp all on its own and revs to 9200rpm. Reach up to a roof-mounted control panel to find the starter button. Maybe this fighter plane trope is a little corny, but somehow you feel thrilled rather than manipulated. The W1 has a sense of humour as well as all that motorsport-derived sophistication. There’s a short delay, but when the engine does fire it’s instant – as the high-powered hybrid system negates the need for an old-school starter motor. A sharp flare of revs tells you that this engine is hyper-responsive and angry. On some deep level your brain and body have been sent all the signals required to prepare for something new and intense. Ahead of us, an empty Mugello racetrack, so press and hold the blue button next to the red starter to select Race mode. The centre display graphic shows the W1’s transformation in real time as it lowers by 37mm at the front and 17mm at the rear whilst simultaneously undocking all that active aero goodness. Race mode is not road legal and is geo-locked. You can show your friends and neighbours the aero dance, but it won’t allow you to select a gear to actually drive unless you’re at a circuit. Incidentally, the rocker switches either side of the display binnacle allow further options now: Toggle up the Handling control on the left for Race+ (for F1-spec super smooth tracks) or stick to Race for gnarlier ones. On the right toggle select ‘GP’ for sustained performance over a stint or ‘Sprint’ to unleash all 1258bhp for a time attack. There’s also a DRS and Boost function on the steering wheel. But I guarantee you won’t have the mental capacity to use them… Exit the pitlane, pin the throttle and W1 takes maybe a millisecond or two to gather its might (the gearing stretches to around 60mph in first, nearly 100mph in second, primarily to aid traction), but then lunges at the first turn with incredible ferocity. It instantly feels light, almost like inertia is no longer a thing. McLaren really does prize lightweight engineering, and at 3084lbs (dry) the W1 has a 278lbs advantage over the Ferrari F80. Plus, Ferrari uses figures for cars fitted with every single carbon fibre option. In reality, the gap is probably wider still. The impression of agility and stunning control continues as the track is unravelled at startling pace. The electric motor mounted to the side of the new 8-speed dual-clutch transmission is good for 342bhp and 324lb ft and it boosts any low rev lethargy the new flat-plane crank V8 might have (spoiler alert: It doesn’t appear to have any), so the W1 just feels massively, almost impossibly powerful at any revs. Even so, there’s real reward for wringing it out to 9200rpm and the power curve feels superheated but organic, too. In Race mode the steering – still hydraulically powered – has less assistance and it is noticeably heavier than other McLarens. However, that resistance is welcome as it gives you something to push against and imparts so much information about the front grip level. New Pirelli Trofeo RS tyres with a bigger front footprint than P1 or Senna really help. The front-end feels incredibly secure and the rear-axle follows with perfectly-aligned precision. The whole car feels super-stiff, completely locked into the surface and inspires confidence, but there’s an inherent agility and adjustability that means you’re quickly confident to push at its limits and really impose yourself on the chassis. It’s such a complex car but the driving experience is intuitive, and the driver feels a key contributor rather than just amazed (or terrified) observer, holding on for dear life. Every dynamic ingredient really is shockingly effective and yet has a subtlety and lightness of touch. From that delicious steering to the incredible brakes, the W1 just feels so mission-focussed, so hooked-up. Only the new 8-speed gearbox is a slightly disappointment. It’s fast and punchy, but after the scintillating energy of the Ferrari F80 ’box it feels competent rather than inspired. Other quibbles – it’s okay to quibble when the starting price is $2.1-million before tax and destination charge. Well, that new twin-turbocharged V8 sounds tightly wound and aggressive but if you have a P1 tucked in the garage you’ll miss the snorting, Darth Vader-style soundscape and all the drama that goes with it. Ferrari does this better, too. The F80 sounds deathly dull from the outside but is a riot of turbochargers, electric motors and all sorts of mechanical fury within the cockpit. Even so, the W1 is wildly entertaining on track, and the rear-drive configuration makes it more of a challenge and more satisfying than the F80 when chasing lap times or just sliding around for fun. In the Ferrari, you must second-guess what the front e-axle might do, whereas in the W1 it’s all on you. There are plenty of tools to help, including the ingenious Variable Drift Control, but somehow the W1 is more heroic. Or at least fools you into feeling more heroic – which is surely the point! On the road? Nimble, loaded with feel and sublime response. The ride is noticeably tougher than, say, a 750S but the control is ramped-up too, and with a bit more speed the whole car finds a delicious rhythm. Sport mode for the drivetrain brings some nice turbo whooshes and chirps, but the noise remains high-quality rather than extreme excitement. It is perhaps the one area the W1 feels just a little too tame. Of course, there’s nothing tame about the raw performance… which is genuinely shocking and literally hurts your neck muscles after a few hours. How McLaren has given the W1 such immense traction through just two driven wheels is beyond me. So, is it worthy of that ‘1’? I think so. Perhaps we won’t be talking about $25-million auction results for the W1 in 30 years from now, as we are for the F1. Perhaps it doesn’t quite have the amazing presence and jaw-dropping star quality of the simply gorgeous P1. But it is such an intense experience and the way it marries stunning track performance with delicate poise and entertainment on normal roads is something akin to magic. Maybe not ‘the one’ but definitely a searing, outrageous addition to McLaren’s fiercest family line. Just 399 W1’s will be built and they’re all sold. I’m not surprised at all. View All McLarens For Sale Images: McLaren Automotive

Forza Horizon 6 Initial Gameplay Unveiled

By Tyler Rampersaud – April 09, 2026

First Look At Forza Horizon 6 Gameplay

The Forza Horizon series of games envisions an automotive enthusiast’s ultimate fantasy: a festival dedicated to fast cars and fun, with a vast environment to explore and drive a massive number of vehicles. However, the sixth entry to the series is one of the most anticipated, as it’s delivered on a long-time promise for the game to be set in Japan, one of the most unique and significant car culture hubs on the globe. Now available for pre-order, the game will be released for Xbox consoles and PC on May 19, 2026, and later this year, the game will also be available for PlayStation players. As the date for release nears, Forza has revealed the first 6 minutes of the new game’s gameplay in a new video. Over 550 real-world cars are said to be available to drive in the upcoming game, and the first one players will get behind the wheel of is the iconic Nissan GT-R, alongside the Acura NSX and the McLaren 750S. <- Gallery -> After that, players will take a spin on the snowcapped mountains in the 2021 RJ Anderson #37 Polaris RZR Pro 4 Truck, drive the 1995 Porsche 911 GT2 on a “touge” mountain pass, and drive Toyota’s Gazoo Racing GR GT Prototype, the new flagship supercar that also takes a prestigious position as the game’s cover car alongside the Toyota Land Cruiser, succeeding the Mercedes-AMG ONE, the McLaren Senna, the Lamborghini Centenario, the Lamborghini Huracan, and the Dodge Viper in previous titles. As the wait for Forza Horizon 6 winds down, players can get even more excited with the first six minutes of gameplay revealed. View All Exotic Cars For Sale Image Source: Microsoft

By Jordan Aquistapace – April 09, 2026

URWERK Debuts the New UR-101 Diamond Sky

Built on a philosophy of pushing boundaries and constant evolution, URWERK has carved out a niche in the luxury watch world with an almost “if you know, you know” feel. Its collection of watches, only best described as out of this world, quite literally, the Swiss watchmaker has captured the attention of collectors like Michael Jordan, Ralph Lauren, Jackie Chan, and so many others over the past 31 years. While the brand has traditionally focused on utilitarian-style creations, URWERK Geneve is adding an extra layer of luxury to one of its flagship models with the debut of the all-new UR-101 Diamond Sky. But true to URWERK form, this is not a diamond-set watch in the traditional sense. The 41mm steel case is closer to a celestial tool, engraved with an intentional geometric pattern that mirrors a star map, with each of its 214 diamonds perfectly set. The UR-101 Diamond Sky remains 100% URWERK, showcasing the exact DNA first introduced in its 1997 debut, including wandering satellite hours, a crown at 12 o’clock, angular lugs, and a case shape unlike any other. Inside is driven by the self-winding Caliber UR-1.01V, a movement built with 28 jewels, operating at 28,800 vibrations per hour and delivering a 48-hour power reserve. Limited to just 25 pieces, the URWERK UR-101 Diamond Sky is aimed solely at collectors who see independent watchmaking as more than status. It is a watch that combines avant-garde Swiss watchmaking, luxury gem-setting, and a design that breaks the mold.

By Jordan Aquistapace – April 08, 2026

Driven by Design: Automotive-Inspired Lifestyle Collabs

Automotive-inspired collaborations have become one of the most interesting ways luxury worlds collide, where design, craftsmanship, and originality shift from the track to everyday life. What starts in Maranello, Sant’Agata, or Stuttgart doesn’t stay confined to a car anymore. We’ve been witness to some incredible projects that include writing instruments, yachts, kitchen accessories, watches, and even sound systems, bringing automotive enthusiasts into entirely new worlds while inviting outsiders into car culture. Whether it’s Ferrari’s partnership with Montblanc, transforming racing heritage into fine writing, Lamborghini extending its performance DNA to the open water with The Italian Sea Group, or Porsche channeling its motorsport legacy into SMEG appliances, every collaboration is a natural extension rather than a stretch. The same goes for Bugatti and Jacob & Co., Aston Martin and BERO, and McLaren and Bowers & Wilkins, proof that the automotive world is both influencing and reshaping lifestyle; it’s reshaping it, one unexpected collaboration at a time. Ferrari x Montblanc Ferrari’s ongoing collaboration with Montblanc is best seen through the Great Characters Enzo Ferrari collection, which draws directly from the Maranello marque’s history. The writing instruments reference Rosso 70 Anni (Ferrari Red) and Modena Yellow, the Italian Prancing Horse, and small details pulled from Enzo Ferrari’s career, including quotes and design cues inspired by his cars. Executed with Montblanc’s traditional craftsmanship, the collection offers a subtle crossover between motorsport heritage and fine writing. Shop Ferrari x Montblanc Lamborghini x The Italian Sea Group Lamborghini’s partnership with The Italian Sea Group extends the brand’s design DNA onto the water. The Tecnomar for Lamborghini 101FT mirrors the lines, colors, and interior design cues of the Italian supercars, from hexagonal patterns to Y-shaped details inspired by the electrified Temerario. Powered by three MTU engines producing 7,600 horsepower, the yacht combines performance and style, offering a driving experience on the open water that reflects Lamborghini’s approach on land. Discover Tecnomar for Lamborghini Porsche x SMEG Porsche’s collaboration with SMEG is showcased through the limited-edition kitchen collection, which draws directly from the Stuttgart marque’s racing history. The appliances feature 917 Salzburg Red, Carrara White, and Shade Green Metallic finishes, subtle stripes, and nods to Porsche’s 917 KH Le Mans-winning race car. From fridges to coffee machines, the collection translates the brand’s design cues into everyday objects, offering a quiet crossover between motorsport heritage and home life. Shop Porsche x SMEG Bugatti x Jacob & Co. Bugatti’s partnership with Jacob & Co. reimagines the brand’s signature performance and style to exclusive, luxury timepieces. The watches capture the curves, colors, and engineering spirit of Bugatti hypercars, with skeletonized movements and layered dials echoing the precision of models like the Chiron and Tourbillon. From bold colors to intricate mechanical details, each feels like a small-scale version of the cars themselves, offering a wearable experience that reflects Bugatti’s artistry, innovation, and unmistakable character. Discover Bugatti x Jacob & Co. Aston Martin x BERO Aston Martin’s partnership with BERO brings supercar craftsmanship off the road and into the world of beverages. Inspired by actor and co-founder Tom Holland’s lifelong admiration for Aston Martin, the collaboration reflects shared values of precision, attention to detail, and thoughtful design. From the hand-finished touches in a car cockpit to the carefully crafted cans of alcohol-free beer, the partnership honors the same pursuit of quality and character that has made Aston Martin an icon. Discover BERO McLaren x Bowers & Wilkins McLaren’s collaboration with Bowers & Wilkins translates from the track to the cabin, allowing every detail to reflect the car's character. The collection is designed to feel a part of the car itself, with speaker layouts, materials, and tuning reflecting the lines and character of each McLaren. From the 750S to the Speedtail, every note carries the same clarity that the cars deliver on the road, while headphones and earbuds with McLaren styling let that experience travel beyond the car. Shop McLaren x Bowers & Wilkins

By Jordan Aquistapace – April 08, 2026

Bianchet's UltraFino Maserati Turns Supercar DNA Into a Watch

Whether exploring the unknown depths of the ocean or setting serious lap times on an open circuit, watches have long been engineered as tools first and luxury accessories second. The connection between haute horology and motorsports has always been historic and influential, only further evolving as the cars get faster and watches get more complex. That crossover continues, as Maserati partnered with Bianchet to debut the UltraFino Maserati at Watches and Wonders 2026, celebrating 100 years of the Trident. The UltraFino Maserati takes inspiration from the Maserati MCPURA, which first debuted at the Goodwood Festival of Speed as a study in lightweight performance. With its carbon-fiber monocoque and twin-turbo Nettuno V6 pushing 630 horsepower, the MCPURA is really about balance and efficiency, similar to Bianchet’s approach to watchmaking.The open-worked dial mirrors the MCPURA’s wheel design, specifically its triple split-spoke design, which naturally forms a trident shape. Structurally, it’s all very much in line with what you’d expect from a modern luxury sports watch, like titanium for the bridges, carbon fiber for the case, and a focus on keeping weight down. Even the shock resistance, rated to 5,000 G, is a subtle nod to the forces a car like the MCPURA is engineered to deal with.The movement, Bianchet’s UT01, is where things get more interesting. At 3.85 mm thick, it’s pushing into slim territory for something that still features a flying tourbillon. It’s made of 225 components, all hand-finished in La Chaux-de-Fonds. The watch measures at just under 10mm thick and weighs 36 grams without a strap, which, given the materials involved, is part of the story. Limited to 100 pieces, Maserati and Bianchet’s new UltraFino Maserati Flying Tourbillon is engineered to celebrate racing heritage while inspiring the future. All Maserati Inventory

By Jordan Aquistapace – April 07, 2026

Vacheron Constantin Opens Its Largest Boutique in Miami

Luxury watch buying has shifted gears over the past decade. What used to feel like a formal, almost transactional process has become much more relaxed and experiential, thanks to high-end watch brands rethinking how collectors actually want to engage with watches. Boutiques today feel less like stores and more like spaces you can spend time in, part showroom, lounge, and archive. That’s happening with Vacheron Constantin at its newly reopened flagship boutique in the Miami Design District, the largest location in the Americas.The two-story layout leans into its surroundings. From the street, the storefront mixes Vacheron’s Maltese Cross with Miami’s Art Deco, setting the tone before you even step inside. Once inside, it opens into a bright atrium with terrazzo floors and a compass rose design inspired by the Overseas collection.What stands out most is how hands-on the experience has become. There’s an in-house watchmaker on site, not hidden away but on display, and clients can explore strap options, dig into archives, or spend time with pieces from the new “Les Collectionneurs” vintage selection. The private salons each pull inspiration from Miami’s mix of color, culture, and nightlife, while the Art Deco bar adds a social layer that encourages people to stay a little longer. It all reimagines luxury watch retail, and Vacheron Constantin seems to understand that sometimes the best way to sell a watch is to create a space people don’t want to leave.

By Jordan Aquistapace – April 06, 2026

Jacob & Co.'s $240,000 Bugatti Table Clock

Since 2019, Jacob & Co. and Bugatti Automobiles have evolved their automotive-driven partnership into a passionate family affair, bridging together the luxury watch world and the hypercar industry. What first began as spirited collaboration watches that commemorated four-wheel milestones for the Bugatti brand and its elite list of owners quickly transformed into an ever-growing collection within Jacob & Co.'s lineup. Whether it's the ultra-complex mechanics of the Chiron Tourbillon or the exclusivity of the all-new Bugatti Tourbillon, Jacob & Co. prides itself on starting from scratch to ensure that every Bugatti creation incorporates an accurate depiction of its four-wheel counterpart. With a strong hold on the hypercar maker's current lineup of modern, multi-million dollar models, Jacob & Co. is proud to embrace the past with the Bugatti Calandre Table Clock. Taking inspiration from the legendary Bugatti Type 41 Royale, the Calandre features a horseshoe grille front and center as a nod to the iconic Bugatti Macaron. But instead of cooling an engine, it houses a vertical flying tourbillon designed to maintain precise timekeeping even when fixed upright. Adding to the craftsmanship is a 30mm Jacob-cut red gemstone perched like a crown on top. Encased in French crystal and flanked by Lalique-sculpted crystal elephants, the Calandre is powered by Jacob & Co.'s in-house JCAM58 movement, showcasing an 8-day power reserve. This rare collaboration between Jacob & Co., Bugatti, and Lalique took over three years to perfect and stands as a tribute to all three brands' obsession with craft, performance, and luxury. All Jacob & Co. Watches Source: Jacob & Co.

By Jordan Aquistapace – April 06, 2026

Charter This Sustainable Superyacht At $355,000 Per Week

Yachting has grown into a world of ultra-luxury on the open water, with smart design, tech, and performance making life at sea feel just like a five-star hotel stay. And with all those advancements , superyachts like the Sanlorenzo 49.99 m CONTIGO are leading the charge. Now available for charter through Cecil Wright, this Italian-built marine masterpiece combines groundbreaking green technology with effortless style and comfort. At $355,000 per week, CONTIGO is where luxury meets sustainability on the high seas.At the heart of CONTIGO is its all-new green methanol fuel-cell system, a first in the superyacht category. Paired with advanced energy management and an optimized hull design, it delivers zero emissions while maintaining a cruising speed of 12.5 knots and topping out at 16. Guests can enjoy extended stays anchored in dream destinations without the environmental harm normally associated with large yachts. Sanlorenzo’s eco-consciousness is further focused with lightweight materials, quiet, high-performance systems, and thoughtful design choices that hone in on efficiency and onboard comfort.The yacht’s design makes an immediate impression, starting with a floating penthouse. Positioning the owner’s suite to the upper deck frees up the lower decks for an expansive full-beam ocean lounge and sun-filled beach club. These highlight onboard living, creating natural spaces for entertaining, swimming, or wellness. Inside, Studio Lissoni’s interior showcases minimalist luxury through soft textures, natural materials, and refined surfaces, creating a calm, residential feel. Five guest cabins accommodate up to ten, while flexible layouts and kid-friendly spaces make both families and groups of friends feel at home.For those in search of their next adventure, CONTIGO offers a deck jacuzzi, a fully equipped gym, a spa and sauna, as well as a selection of water toys, including Jet Skis, SEABOBs, wakeboards, canoes, water bikes, and snorkelling gear. A 55WAJER Chase Tender and two additional tenders provide effortless exploration of cruising grounds. Whether meandering through the Mediterranean or venturing further, CONTIGO delivers a charter experience that’s both sustainable and unforgettable.

By Jordan Aquistapace – April 02, 2026

Tudor and Red Bull Take The Black Bay GMT to the Skies

Once designed as precise, functional tools, watches have increasingly become symbols of status in today’s world, making it harder to see them for what they were originally intended to be, actual instruments for the wrist. Born in the sky, most watch brands share a connection to aviation, whether it's a clean, classic GMT for shifting between time zones or a pilot watch with high legibility, perfect for cockpit conditions. Tapping into its aviation roots and following its “Born to Dare” motto, Tudor is taking to the skies with The Flying Bulls and the Black Bay 58 GMT as part of its newest partnership. What began in the late 1980s as a passion for flying and restoring historic aircraft quickly evolved into a dominant force for Sigi Angerer, a Tyrolean Airways pilot, after he met Red Bull founder Dietrich Mateschitz. Sigi’s collection started with North American T-28B, Grumman G44 Widgeon, and Chance Vought F4U-4 Corsair, which has grown to a fleet of 45 historical planes and aerobatic helicopters that embody Red Bull’s advertising slogan, “Red Bull gives you wings”. In 1999, as the energy drink began to soar in success, “The Flying Bulls” was created and housed in a new hangar next to Salzburg airport. Today, 12 highly-skilled pilots operate The Flying Bulls' fleet, traveling across the globe to showcase their talents and the capabilities of these aerobatic aircraft through stunts and maneuvers, some of which are more than 80 years old. On the wrist of those pilots is the Tudor Black Bay 58 GMT, a perfect fit as the two are cemented in a passion for tradition and precision, two crucial keys to their history and success. An icon in its own right, the Black Bay celebrates 60 years of Tudor’s watchmaking legacy, drawing on references from the 1950s and continuing to inspire future models. Whether it's in the skies doing stunts in an aircraft or simply accompanying a day at the office, the Tudor Black Bay 58 fits every lifestyle.

By Jordan Aquistapace – April 01, 2026

Porsche Design Plants Watchmaking Roots In Switzerland

Since its start, Porsche’s DNA has always been defined by more than just its timeless sports cars, making its mark on the horological world back in 1972 with Ferdinand Porsche’s debut of the Chronograph 1. Just as flagship models like the 911 continued to evolve and reshape the automotive world with new innovations, Porsche Design followed suit in perfect fashion, with watchmakers in-house in Germany expanding its lineup. Today, Porsche Design is proud to take its next leap into the wonderful world of watches by celebrating the official opening of a new timepiece manufacturing facility in Switzerland. It’s the brand’s first real, permanent base inside Switzerland’s watchmaking network, which says a lot about intent. The building itself isn’t new, but what’s been done to it is. It’s been updated into a space that’s both a workshop and a controlled environment, where everything from temperature to airflow is dialed in to keep production precise. Inside, it’s all about process, watchmakers working through assembly at individual stations, moving pieces along like a small-scale operation rather than a mass-production facility. The emphasis is on getting things right instead of getting them done quickly, which aligns with how Porsche has always positioned itself.There’s also a trend toward making the process more visible. Parts of the facility are open to visitors, not in a theme-park kind of way, but enough to give a sense of how the watches actually come together. That extends to the customization side as well, where clients can configure pieces that match car spec with different materials, finishes, and details that make each watch feel personal. By moving production, development, and servicing into one location, Porsche Design has gained a level of independence that speaks volumes. Shop Porsche Design Watches

By Jordan Aquistapace – March 31, 2026

DITA Lancier x Maserati LSA 333 Sunglasses

Performance isn’t always about what’s under the hood. Sometimes it’s the small things, like a good pair of sunglasses on a long drive, that make the driving experience better. That idea sits behind the new collaboration between DITA-Lancier and Maserati, who’ve teamed up to create the LSA-333, a limited-edition pair of driver's sunglasses. The design pulls inspiration from Maserati’s long history of Italian GT cars while tapping into DITA’s reputation for luxury eyewear.The LSA-333 keeps things lightweight with a half-rim design built from titanium. DITA’s signature coin-edge detailing is incorporated subtly into the frame, while nylon-based TR90 lens rims help keep the overall weight down without sacrificing strength. Titanium temples and soft-touch anti-slip tips keep the glasses comfortable during long drives, and adjustable nose pads provide a more tailored fit. The real standout is the lens technology, which is specifically engineered for driving and other land-based activities. Anti-reflective and hydrophobic coatings, along with full UVA and UVB protection, help reduce glare and sharpen visibility.The LSA-333 is available in three colorways, including Rose Gold with Matte Black, Matte Black with Copper Flash, and Brushed Antique Silver paired with Matte Navy accents. Each pair is made in Japan, continuing DITA’s long-standing focus on precision manufacturing. More than anything, the collaboration feels like two brands meeting somewhere in the middle, one known for building performance cars, the other for crafting luxury eyewear designed for real-world wear. Shop Maserati x DITA-Lancier

Lifestyle

duPont REGISTRY News

duPont REGISTRY Group

Support

Subscribe