For the fifth year in a row, Maserati has a presence at one of the most iconic international tennis events: the Rolex Monte-Carlo Masters. At this year’s event, the historic Italian luxury automotive manufacturer has an especially celebratory presence, as 2026 marks the centenary not only of Maserati’s legendary Trident emblem, but also of Maserati’s presence in motorsport, which has been paramount in shaping the manufacturer’s history.
At the 2026 Rolex Monte-Carlo Masters, Maserati is unveiling two new Fuoriserie creations, showcasing the capabilities of its bespoke division. One is a GranCabrio, which will feature the first fully-customized soft top created by Maserati, featuring Maserati’s signature blue color, as well as unique weaving and embroidery. The car also features tennis ball-inspired accents, and a Verde Royale exterior.
Alongside it is a Fuoriserie-customized Maserati MCPURA Cielo, showcased in the stunning Ai Acqua Rainbow exterior, a special color created by Fuoriserie. Both featuring stunning bespoke design and open-top driving pleasure, the GranCabrio and the MCPURA Cielo that will be at this year’s Rolex Monte-Carlo Masters 2026 are an excellent demonstration of Maserati’s Fuoriserie excellence.
In addition to those two cars, a Maserati MCXtrema will also be on display on the event. The track-only, ultra-exclusive supercar is a new chapter in Maserati’s racing legacy, and teh livery of the car on display is a special one that commemorates the 20th anniversary of the first 24 Hours of Spa victory with the Maserati MC12, which the car would achieve again in 2006 and 2008. As the Official Car of the Rolex Monte-Carlo Masters 2026, Maserati’s presence also includes VIP transport for athletes and guests with a fleet of Grecale SUVs, and a test drive program that allows drivers to experience Maserati’s lineup against the stunning backdrop of the Côte d’Azur. 100 years after debuting the Trident, Maserati’s presence at this iconic tennis event is a victory lap.
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Image Source: Maserati