Rimac Tokyo aims to conquer the Asian hyper-performance market.
Rimac Automobili, the Croatian automaker renowned for its electric hypercars, has made a grand entrance into Tokyo, Japan. The move comes as part of the brand’s mission to tap into Asia’s burgeoning high-performance auto market. By establishing Rimac Tokyo, the automaker aims to cater to the extensive hyper-performance fan base in the Land of the Rising Sun.
In collaboration with BINGO Sports, a leading name in Japan’s collector car business, Rimac hosted an array of events featuring closed-course test drives of the Nevera, their record-breaking hypercar. This partnership leverages BINGO Sports’ extensive network and years of experience in Japan’s collector car sector to accelerate Rimac’s growth in the country and the broader Asian market. BINGO’s CEO, Shinji Takei, echoed the excitement, emphasizing that the partnership is a historical milestone for both companies and the fully electric hypercar market.
Ron Kert, Head of Sales at Rimac, shared his optimism about working closely with BINGO Sports to establish Rimac Tokyo. The collaboration is a shared passion for innovation and performance in the auto world. “BINGO is a company that shares our passion for innovation and performance, and its extensive network and experience in the collector car sector in Japan is unmatched. Working with them will be invaluable as Rimac continues to grow and expand in Japan and across Asia,” Kert stated.
What sets the Rimac Nevera apart is its status as an ultimate record-breaking machine. It’s a marvel of electric performance and cutting-edge technology. With a whopping 25 world performance records set this year alone, the Nevera is in a league of its own. Conceived, engineered, and built in-house at Rimac in Croatia, this stunningly designed hypercar has established new benchmarks in the automotive industry. To add a layer of exclusivity, only 150 of these high-performance machines will ever be built.
Further fortifying its reputation, the Nevera has been independently verified as the world’s quickest production vehicle and fastest electric vehicle, boasting a top speed of 256 mph. These credentials undeniably make it a game-changer in the hypercar realm, further demonstrating Rimac’s commitment to pushing the boundaries of automotive technology.
The partnership between Rimac and BINGO Sports represents a pivotal moment for the hypercar market in Asia. As the Nevera makes its mark in Tokyo, it not only showcases the potential of electric performance but also sets the stage for Rimac’s future growth in Japan and beyond. With the stage set and the partnership solidified, Rimac Tokyo is poised to bring an electrifying change to Japan’s high-performance auto scene.